BlizzCon Store Pre-Sale - Shop Before the Show

Heading to BlizzCon 2011 and planning to take home a few souvenirs? Whether you're attending in person or watching at home through the BlizzCon Virtual Ticket, you'll have an opportunity to purchase select merchandise from this year's BlizzCon Store before the show begins in an exclusive, limited-time online pre-sale through the online Blizzard Store. Items purchased during the pre-sale will be shipped directly to your home, allowing you to avoid store lines at the show -- or giving you a chance to pick up a real-world BlizzCon memento to go along with your Virtual Ticket. The pre-sale includes items that are still being prepped for the big event, but you’ll be able to pre-order them during the sale. All pre-order items are scheduled to begin shipping October 21.

Dates for the BlizzCon pre-sales are:
BlizzCon 2011 ticket holders (attending in person): September 16 – 20
BlizzCon 2011 Virtual Ticket buyers: September 23 – 27

For those who purchase the Virtual Ticket after September 27 or DIRECTV customers who order the BlizzCon 2011 Pay Per View event (available beginning October 10), a smaller selection of BlizzCon merchandise (including the BlizzCon 2011 key art T-shirt and poster as well as items from past BlizzCon events) will be on sale September 27 through October 22. We’ll also be holding a special post-BlizzCon sale on November 4 allowing BlizzCon attendees, Virtual Ticket holders, and DIRECTV customers who order BlizzCon one final chance to snag something from the show.

If you purchased a BlizzCon 2011 ticket and provided your account name, look for an email with more information soon. To purchase a BlizzCon Virtual Ticket, head to